The idea: growing old concerns us all.
360° support since 2019 - TV / Digital / Radio / Advertising / Activations
Top/Com - Gold
PHNX Awards - Bronze
La Nuit des Rois - Gold & Coup de Coeur
Deauville Green Awards - Silver
Care Awards - Shortlist
Presidential campaign
The idea: #aginghasafuture.
Between the two rounds of the presidential campaign.
Response to hateful tweets about the elderly, tracing the history of the presidential campaign between the two rounds.
Campaign on the intimate and sexual life of people over 60.
The idea "Don't reduce our elders to our cliches".
Epica Awards - shortlist
Campaign October 1st, 2020.
The idea: the last quarter.
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