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The idea: growing old concerns us all.

360° support since 2019 - TV / Digital / Radio / Advertising / Activations 

Top/Com - Gold 
PHNX Awards - Bronze 
La Nuit des Rois - Gold & Coup de Coeur 
Deauville Green Awards - Silver 
Care Awards - Shortlist

Presidential campaign

The idea: #aginghasafuture.

Affective life campaign

The idea "Don't reduce our elders to our cliches".


Epica Awards - shortlist

Campaign on the intimate and sexual life of people over 60.

The idea : "Don’t reduce our elders to our clichés”

Summer campaign

The idea: the inconveniences of summer aren't the same for everyone.

Campaign October 1st, 2020.

The idea: the last quarter.

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